Hootsuite, sistema de automatización & online Events

Hoy hablamos sobre Hootsuite y su sistema automático de gestión de contenidos.

Es necesario un sistema automático, porque ahorramos tiempo, recursos y estamos siempre online. En el siguiente Link una dosis de Wenda, quien nos aclara la importancia de este proceso.

A continuación un video tutorial que nos explica como automatizar nuestro contenido. Está en portugués, muy fácil!! 🙂

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Y como podemos compartir contenido? mediante el sistema RSS, al igual que WordPress, Hootsuite también nos entrega la alternativa de configurar este plug in a la hora de crear nuestros tweets o posteos.

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Online Events

Podemos utilizar una serie de herramientas a la hora de organizar eventos, por ejemplo amiando.com, con el cual a través de Xing se pueden organizar conferencias, seminarios y eventos corporativos. Los eventos pueden ser pagados o gratuitos. Podemos también utilizar facebook y ofrecer descuentos o incentivos para los asistentes.

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Stichpunkte sammeln:

Wie würdet ihr ein Social Media Event (z.b Barcamp) im Vorfeld bekannt machen? (Tipp: Denkt an Tools und Begrifflichkeiten der vergangenen Tage).

Very easy Wenda, first we have to use our social Networks: Facebook and Twitter. In addition to its large audience in both sexes, has very good features for sharing photos and videos. In turn, the possibility of including applications and customizations. Key points to be able to conduct an effective and efficient coverage events.

For example, Facebook is ideal to promote the upcoming event and also to announce that he will be giving coverage through this medium. That is why it is recommended to periodically publish the flyer of the event, either an image or a video no longer than 2 minutes which may be the docent, artist, DJ or a top attraction who makes the same invitation. Should not be linked to the organization of the event, you can also make videos or pictures where coverage RRSS is announced, and that through it they may know the most important events of it in „real-time“ and know some extra content.

And also with Twitter we can use the Hashtags and create a Trendding Topic with our event! and make that the people know more and more about the topics that we are talking 🙂

I also recomend  to unify the coverage of the event by posting the URLs of other RRSS used to do the same. For example, post the link where you can watch the streaming of the event (if you are making), the profile of twitter where he is also leading the coverage, the Storify, among others….

Also, we have to talk with the users, we can create a Dialog and make them participate… we can also use tools like Hootsuite with automatic messages for keep on with the topic always online…and also of course with Amiando we can make the boring things like invite the people and make them pay for the event 🙂

Use Youtube and Google + for make noise!